GTM Forum

Supporting GTM Leaders and helping them thrive

Date

May 13-14 2025

Venue

Palmer Events Center

How to access?

Available to all ticket holders

What is the GTM Forum by SaaStock?

A business won’t move forward without a successful GTM team. Cutting edge GTM strategies and tactics for growth and distribution are vital to ensure a SaaS business is humming. Companies need their own repeatable and scalable motions to fuel their next wave of growth. A dated GTM playbook won’t cut it.

The GTM Forum offers two days of in-depth content and networking for those looking to fortify their GTM plan for the next 12 months ahead. Peer-source solutions, learn from use cases, and work through common growth challenges.

Who is the GTM Forum for?

This forum is for Directors, VPs and C-Suite leaders within marketing, revenue and customer success roles at B2B SaaS companies scaling to $100M ARR, who are looking to stay ahead of the curve. If you’re navigating challenges like ambitious revenue goals in a competitive market, driving predictable and scalable growth and ensuring long-term customer value, this forum is built for you.

Learn, share, and connect with others who understand the unique pressures and opportunities of GTM roles.

Why should you care?

The B2B SaaS market is more cutthroat than ever, and GTM teams are on the front lines, driving the success—or failure—of your product. Those ambitious revenue targets? They’re riding on you.

This forum is your chance to level up. Gain bold new perspectives, swap game-changing ideas with peers who get it, and arm yourself with the strategies you need to crush your goals and lead your organization into the future with unstoppable confidence.

What's on the Agenda

MARKETING

How AI hyper-personalization converts buyers without getting sales involved

How to grow your brand equity in a saturated market

Diagnosing marketer challenges: delayed campaigns, complex channels, and below par results

How to structure and manage high-performance marketing teams

REVENUE

The AI-fication of sales: how smart sales teams leverage AI to boost deal velocity

5 f*ck ups to avoid when prospecting: unpicking the customer acquisition lock

Outside the box: unconventional sales strategies to convert the modern buyer

Outbound selling 2.0: the new playbook on creating tangible pipeline

CUSTOMER SUCCESS

The best defense is a great offense: how customer success proactively sells for you

Transforming your customer support into a new competitive advantage

Beyond automation: what’s next for AI in customer success?

Why customer success could be the new North Star metric for growth

"Had a fantastic time connecting with fellow Revenue leaders at SaaStock. We dug into how AI is truly transforming the sector—beyond just the buzz. Huge thanks to the organisers for pushing the boundaries of traditional conferences and sparking such meaningful discussions!"

Constantinos Yenis

VP of Sales & Customer Success, Holded

Confirmed Speakers

David Appel

Global Head – Subscription & SaaS Vertical, Sage Intacct

Ray Rike

Founder, Benchmarkit

Ben Murray

Founder, The SaaS CFO